How to Use Social Proof to Get Women
Social proof is a strong force–the same concept that drives the use of laugh tracks on television or long lines in front of dance clubs can get you any beautiful girl that you want.
Social proof has been used by businesses to attract customers, women to attract men (why do you think they go out in big groups?) , and nerds in Hollywood movies for years and years. Why not put this powerful social trick to good use and earn yourself a few busy nights in the process?

Quick and Easy Social Proof
How can you increase your status in the nightclub or bar or in any dating situation? Make yourself desirable socially. Because it would be a weak move to pay a group of people to pretend to be your entourage, you’re going to have to use the resources already at your disposal.
1. Control Your Companions
Don’t go to a bar with your idiot kid brother or that old best friend from high school if you’re trying to get laid and you know they’re dragging you down. It is honestly better for a guy to go to a club alone than for him to bring baggage. Control the population of friends you are seen with. If you know a guy is gonna get drunk and start a fight, don’t hang out with him.
2. Female Friends
The “just friends” girls in your group–the ones that drive you nuts because they don’t want to fuck you–they are the best ammunition you’ve got in terms of social proof. Here’s the scenario–you walk into a bar with two of your best female friends. They’re hot, they look good, but they’re here for you tonight and agree to sit and chat with you. So now you’ve got two hot girls at your table. This “proves” to the other women in the bar that you are a quality guy. You must be really sensitive and tolerant and helpful and all that to have two cute female friends. Once your social proof has been established, girls will come up to talk to you, and you can tell them that these girls are just your friends. Then the hot girl you’re shooting at is comfortable with all those females around and your social status has been proven. You can’t help but score when this happens.
3. The Snub
Believe it or not, the snub (that grandaddy of all pickup moves) is a kind of social proofing. You’re talking to a hot girl, you’re creating a little interest, and suddenly out of the blue SHE asks YOU out. While rare, this does happen. Your best bet is to totally snub the chick, tell her that day won’t work and that you’ll call her. Once you’ve waited three days to call the chick back, she’ll be so hot for you there’s not a thing can get between her and your bed. Your initial “snub” of the girl told the girl subconsciously that you’re obviously a busy guy, and your time should be respected, etc. Perfect social proofing.
The Other Side of the Social Proof Coin
There’s an aspect of social proof that many pickup artists advertise called “the halo” or “the halo effect”.
Ever been out of a job for more than a month or two? It is much harder to get work when you haven’t been working for a while. Employers look at your employment history and wrongfully think that there’s something wrong with you. This is the old Catch-22 of employment that can really take the wind out of your sails.
The opposite is true, too. If you are very successful in your field it is much easier to run out and get another job.
All of these reactions are due to the fact that people look for good qualities in “good” people and find bad qualities in people they perceive as “bad”. This is the halo effect.
A trait that a woman might find offensive in a guy with low social proof (say, arrogance) would seem sexy in a guy with good social proofing. This is just the way it works.
If you can raise your social status, you could turn all your quirks into sexy traits that women love.
No matter how you feel about the pickup game or the tactics I’ve described here, social proofing is a real force and it can be your friend or your enemy. The choice is yours.
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This entry was posted on Friday, January 8th, 2010 at 5:03 am and is filed under Uncategorized. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.